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Protecting Sunscreen

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Kids love fun in the sun, but no one likes a fried baby. #benaif


As soon as your baby’s skin is contact with the air outside, it’s a good idea to protect it. Baby and children’s skin is still very vulnerable, so we use natural UV filters in Naïf sunscreen. It contains ingredients like Shea butter and zinc oxide to protect and nourish the skin.

Ok, and now a little bit about what happens after. Most sunscreen for babies and children does not leave any residue or film. Ours does. And we have a good reason for it: the white layer protects the skin immediately. Once it is applied, your child’s skin is protected with SPF 50, for two hours. Kids love fun in the sun, but no one likes a fried baby.

Naturally, our sunscreen only contains the best natural ingredients and no junk like PEG, SLS / SLES, phenoxyethanol, parabens or mineral oil. We don’t play that game, obviously. Our sunscreen is scented, with allergen-free perfumes to be exact. That means Naïf Sunscreen is suited for even the most sensitive skin.

Directions: Apply generously before your child goes into the sun. Repeat every two hours. You still need to be careful with sunrays: keep your children or baby out of the sun as much as possible. Do you still need sunscreen if you keep them in the shade? Yes, sir! Even then, you still need to apply sunscreen.

Apply generously & donate

For every sunscreen sold, Naïf donates €0,50 to the Dutch Cancer Society (DCS). We hope that every sunny day will contribute in the global fight against (skin) cancer.

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A good sunscreen protects and nourishes at the same time. Therefore, the following ingredients form the basis of our cream: Water, Coconut oil, Zinc Oxide (acts as a mirror for the sun), Shea Butter (protects), Tocopherol (vegetable vitamin E), Jojoba Oil and Sunflower oil.

How to use: Apply well before your child goes into the sun. Re-apply every two hours. This of course does not mean that you have to be careful with the sunrays. Keep babies and children out of the sun as much as possible. Yes, you have to use sunscreen as well in the sun and shadow.

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Why we chose a natural SPF filter

When you are looking for sunscreen, you have the choice between a sunscreen with a mineral or chemical filter. Chemical filters are made from synthetic, organic, substances. These filters are absorbed into the skin and absorb the UV radiation there.

Mineral filters are made from natural ingredients. The filters lay a layer on the skin, so that radiation is reflected. That is why a white haze can arise. An advantage: the skin is immediately well protected.

We use a natural filter with SPF 50 in our sunscreen. Your child is protected for two hours after it has been applied.

  • I recently discovered this suncare product and I love it! It smells great and doesn’t leave the skin as white as other creams with natural filters!

  • A friend of mine introduced me to naïf and I’m so glad she did. It’s a reassuring the thought to know I’m using only natural ingredients on my daughter. It’s the first natural sunscreen I have every used and I am very happy with it. Will definitely order more.

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